
A LEGEND AND A SHUTTLE RETURNÉ
AS SHAGS REPLACES LUCID CONCEPT IN
BLACKHAWK VILLAGE
Cedar Falls, IA (August 22, 2008) -- After almost two solid decades of
being the most successful nightclub in the Cedar Valley, and Iowa for that
matter, Shags closed its doors on January 1st 2004. Now after four
years off, ShagÕs is making a comeback in its former location in Blackhawk
Village. ÒShagÕs was 18 years old when I closed it,Ó said Darin Beck, CEO of
Barmuda Corp. ÒItÕs like my baby grew up and went off to college for four years
and has come back home to start a new life. ItÕs actually rather surreal for me
to watch all of this happen all over again!Ó
ShagÕs will make its debut with a comeback
party Wednesday, August 27th in the location where Lucid opened just
a couple of months ago. ÒWe have found ourselves in the middle of a trademark
and trade name dispute with Lucid Absinthe, a new liquor product in the U.S.
Since Lucid is so new and not yet well established, weÕve decided not to spend
the money fighting for the name, but rather change the name of the club. There
isnÕt a week that goes by where somebody doesnÕt tell me they miss Shags or
wish Shags was still around,Ó said Beck. ÒIÕm looking forward to the return of
Shags. ItÕs where it all began for Barmuda back in 1986 and it seems the time
is right to resurrect the legend!Ó
The new Shags will be very much like the old
Shags. The biggest difference will
be the sheer level of investment.
ÒThis new Shags is literally a million dollar night club and would
compete with any club anywhere in the country. It truly is a world class dance venueÓ, said Beck. Unlike
the previous Shags, this one boasts having the largest dance floor in Barmuda
history and sports the most spectacular lighting of any nightclub in Iowa
history. ÒShags is going to blow people away with its sheer beauty and design,Ó
said Kyle Dehmlow, Vice President of Operations. ÒI guess you could say that
Shags has grown up a little!Ó
SHAGS/Add One
For club goers who are searching for a decadent
nightlife experience, Shags is sure to please Wednesday through Saturday
featuring all of todayÕs hottest music and go-go dancers. Admission is age 19+
and 18 with college I.D. Shags will open at 9 p.m. and close at 2 a.m. and will
employ around 60 people including full time General Manager Ryan Drewes, full
time DJ and entertainment coordinator Travis Beck. BarmudaÕs VP of Operations,
Kyle Dehmlow will oversee all of ShagsÕ operations.
Barmuda is also bringing
back our safe ride program. The
new service will be called the Barmuda Shuttle. Literally a 15-passenger airport shuttle painted up to be a
highly visible service. The shuttle will have a set route and will operate
every Wednesday, Friday and Saturday night. The new shuttle will also be
available as a charter service for those interested in wedding shuttles or
other event transportation needs. Arrangements for charter Barmuda
Shuttle services, simply call the Barmuda offices at 319-266-9994.
The new shuttle will be making routine
scheduled pick ups and drop offs at the UNI Quads, Ice Lounge on College Hill,
Shags in Blackhawk Village, and Jokers on Main Street about every 20 minutes at
each of the locations.
ÒHaving a safe ride program available to our
guests is something that has been sorely missed by us and our guests since
shutting down the Barmuda Barhopper service a couple of years ago. This new
shuttle will be much more efficient and comfortable for passengersÓ, said Beck.
For details regarding the new Shags and
Shuttle Service, visit www.barmuda.com
About Barmuda MMC
Shags is owned and operated by nightlife and dining
trendsetter Barmuda MMC. Other affiliated properties include BeckÕs Sports
Grill, Ice Ultra Lounge, and MojoÕs Pizza House on College Hill. Bourbon
Street, Voodoo Lounge, Soho Sushi Bar and Deli, Stuffed Olive Tapas &
Martini Bar, and JokerÕs Comedy Night Club on Main Street in Cedar Falls.
FerrariÕs Ristorante and Park Place Event Centre in Technology Park in Cedar
Falls and BeckÕs Sports Brewery in Waterloo. Coming soon is a new Bourbon
Street Restaurant, Voodoo Lounge and Sky Event Center in downtown Waterloo and
a new Bourbon Street and Voodoo Lounge in Grinnell Iowa. Barmuda MMC is IowaÕs
dining and entertainment leader, consistently producing innovative concepts for
all clientele.
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